Social Reels
Reels and short form videos are typically quick (5 - 20 seconds), vertically focused, aimed at Instagram Reels and Tiktok. With the growing demand and effectiveness of this format, and after working with a large range of clients, I have created three packages to best assist the variety of needs for video creation. Based on vision, experience, direction, and intended use, one of the three packages will best suit your needs.
pick your poison:
Option One
Creative
"I don't know how to make a video"
"I need someone to come up with the idea"
A Creative video is the easiest, and most exciting of the packages. Here, the client has a product, vision, or story they want told, but unsure how best to bring it to video format. Usually the specifics of the content are missing, or they are looking for a creative way to showcase the idea.
That's where I come in.
I take the ideas and requirements and come up with an original, exciting and effective method of putting it to video. This is done in collaboration with the client,
This type of package the I am in the drivers seat, I have the vision and direction, and I create something amazing that matches the clients needs.
Sample Work Flow:
identify client needs > creation of video brief >
filming process> feedback and revisions
Option Two
Directed
"I have a creative brief that we have prepared with our team"
"I need someone to create the vision we have"
A directed video usually involves a vision or initiative created by the client. More often than not they have prepared a creative briefing or storyboard with their team which they will then present to me. From there, we collaborate and check in on logistics and specifics before I begin shooting the piece as planned.
This type of package the client is in the drivers seat, they have the vision and direction, and I am here to see it come to reality.
Sample Work Flow:
project proposal from client > collaborative creative briefing >
video creation > feedback and revisions
Option Three
Re-Edit
"How do we use the footage we already have?"
"I need to reuse this existing video or shots"
This package is quite simple: reuse existing assets. Many clients have hard drives of footage and video clips that they have not used to their full potential, and want to bring it back to life by creating new content.
With this package I simply take the existing footage, and re-edit it all into a new project that follows a brief created by the client, or an original that I have come up with.
This type of package the client is usually in the drivers seat, they have the vision and and assets, and I am here to see it come to reality.
Sample Work Flow:
project proposal from client /or/ collaborative creative briefing >
sharing of assets > video creation > feedback and revisions
